The 10pm enquiry
Someone is comparing three firms
A prospective client searches, opens three tabs and messages the one that replies. A form read on Monday morning is a reply three days late.
For UK accounting firms · Market Leader · Cohort 14 · 2 of 6 slots left
The Market Leader build.Own the category, not just the click.
For the firm that intends to own its category. 300 local pages, a full AI front desk, PR and reputation defence, a dedicated strategist and an SLA — the full system for a firm that wants to be the default answer.
£2,999 setup today · £1,499/mo from launch · live in 30 days
The gap
The client is ready. Your system is not.
This is not a traffic problem. It is a response problem. The firm that answers first wins the work.
The January wave
Demand arrives all at once
Self-assessment, year-end and VAT deadlines land on a calendar. Firms with the pages and the intake layer ride the wave; the rest watch it pass.
The tyre-kicker
Not every enquiry is a client
Sole-trader returns and six-figure advisory work look identical in an inbox. Someone spends half an hour finding out which is which.
What you get
The whole Market Leader package, item by item.
A category position that is hard to dislodge: more local pages, more citations, more answered calls and a team that knows what is moving.
40 core + 300 local pages
The widest defensible footprint: every service, every town and the comparison content that wins the shortlist.
Category conquest
Competitor and category pages built to take the searches your rivals rely on, with a content plan that keeps moving.
Full AI front desk
Voice, chat and missed-call recovery joined into one front desk, with routing, transcripts and QA.
PR & reputation defence
Proactive review generation, response and escalation, plus PR-ready proof points and case-study assets.
Dedicated strategist
A named strategist, weekly optimisation and a quarterly plan tied to pipeline rather than vanity traffic.
SLA
Response and fix times in writing, with an escalation route that does not disappear into a ticket queue.
The build
What lands in your account.
No vague “strategy”. This is the work, the deliverables and the monthly engine behind Market Leader.
40 core + 300 local pagesIncluded
Bespoke design + content systemIncluded
Full AI front desk (voice + chat)Included
PR and reputation defenceIncluded
Competitor/category conquestIncluded
Dedicated strategist + weekly optimisationIncluded
SLA and priority supportIncluded
Quarterly strategy and planningIncluded
Hosting, SSL and backupsIncluded
Launch in 30 daysIncluded
One-time setup£2,999
Monthly from launch£1,499/mo
The ladder
See where Market Leader sits.
Every tier is a setup fee plus a monthly. There is no “from” pricing and no discovery-call theatre.
Starter — Local Presence£99 + £40/mo
Launch — Done-For-You£499 + £249/mo
Growth — The Client Engine£999 + £499/mo
Domination — The Client Machine£1,999 + £999/mo
Market Leader — Category King£2,999 + £1,499/mo
Best for
Category-leading firms, ambitious multi-office groups and firms with a PR/reputation budget and a long-term view.
A category position that is hard to dislodge: more local pages, more citations, more answered calls and a team that knows what is moving.
1 · Receipt and briefSame day
2 · Build and copy30 days
3 · Draft and two revisionsIncluded
4 · Launch and ownership transferYours
The promise
What you can hold us to.
No hidden scope. No lock-in after month 3. No surprise invoice.
Launch date
Ready on the agreed date, or we keep working
If the build is not ready when we said it would be, we carry on at our own cost until it is. That commitment is in the terms, not implied.
Ownership
You own the site and the domain
The build is yours. Stop the monthly after month 3 and the website stays up; only the managed growth engine stops.
Questions
Straight answers.
Still unsure? Ask for the free audit; it is a real report, not a sales call.
Who is this for?
Firms that already have a strong local position or the budget and patience to build one. It is not the right starting point for a solo firm testing the channel.
What is the SLA?
Priority response within one business day for standard issues, same-day for launch-blocking issues, plus a named strategist and a quarterly review. The exact terms are in the engagement agreement.
Do you guarantee the category position?
No. We do not control Google or the AI assistants. We build the pages, structure, citations and reputation assets; the reporting shows the movement.
When does the monthly start?
The £2,999 setup is charged today. The £1,499/mo starts at launch. No minimum after month 3; cancel with 30 days notice.
Start Market Leader
Take the slot. We will take it from here.
£2,999 setup today, £1,499/mo from launch. Secure Stripe checkout; card payment; receipt by email.
Live in 30 days · No lock-in after month 3 · Cancel with 30 days notice